A new trend among TV viewers is “binge watching,” where people will watch whole seasons of shows in one day through services like Netflix, YouTube, and the like. Netflix is experimenting with this new video viewing trend- they just produced a Netflix-only series called “House of Cards”.
The unusual part is that Netflix released a whole season at once- not a weekly, episodic release schedule. They’re removed dramatic cliff-hangers and commercial spots, leaving a novel-like video experience that has media viewers hungry for more.
This new type of viewing is a result of the constant availability of episodic videos on- and off-line. Binge-watching very well may be the future of video and television consumption. Roughly 90% of online content is video, after all.